 |
 |
 |
 |
|
 |
 |
 |
 |
|
|
|
 |
Home > Company > Case Studies > GE Capital GE Capital and Digisoft
In late 1995, GE Capital contacted Digisoft to discuss the prospect of transforming their manual outbound telemarketing and inbound customer service center into an automated, interconnected, cohesive unit. GE's immediate challenge was to decide on the optimal solution while adhering to their call center requirements and guidelines. Within a month of the initial discussion, Telescript, our award-winning contact center software solution was installed and operational. GE Capital chose Telescript for a number of reasons. First, Telescript included an array of features that they viewed as necessary for their call center to operate effectively. Next, as a competitively priced, easy to implement solution, GE was able to install andutilize Telescript within a very short timeframe. Finally, with an exceptionally large SQL Server database, GE needed a product that could handle the complex database and scripting issues that would evolve over time. GE Capital continues to use Telescript to satisfy their call center requirements. The flexibility it provides in interfacing with OLE and COM+ technology enables them to integrate complicated technology into a unique, yet easy-to-use agent script. GE Capital uses Telescript for customer retention and relations, for sales and for contact management campaigns. Utilizing Telescript’s open database design, GE requires the flexibility of a relational database, as many calls require information to be referenced from multiple tables and brought into a customized, graphical, easy-to-navigate script. When asked about productivity and performance gains, Brian Green, a Senior Analyst at GE Capital stated "Telescript plays a large part in the completely digitized customer retention program. For sales, Telescript replaced an Excel worksheet, Post-it notes and manual tickler systems used by the sales agents. Additionally, a gain for both departments (customer retention and sales) has been the integration of the letter fulfillment feature that incorporates customer data, script results and printed signatures using a scanned signature that is inserted at the time of the mail merge." Mr. Green further commented that, "Digisoft's customer and technical support has always been top notch. Previewing Beta releases and knowing that our feedback is heard regarding the software's fixes and changes has been beneficial for not only our use but for other Digisoft customers as well." For more information about Telescript, contact Andrew Davidson at 866-338-0678 or email: sales@touchstar.com. 
Products | Services & Solutions | Support | Downloads | FAQs | Company Digisoft (a TouchStar Software company) Copyright ©2000-2006 Digisoft (a TouchStar Software company) All rights reserved. Developing call center software, CRM solutions, telemarketing software and predictive dialers for more than a decade. |
|
|
 |
GE Capital has been an active Digisoft client since October of 1995. With assets of more than US $370 billion, GE Capital is a global financial services company that provides a variety of consumer services to businesses and individuals in 47 countries around the world.
